|Rogue Trader T-shirt Graphic concept|
|Rogue Trader T-Shirt|
|Rogue Trader T-Shirt close up.|
I expect that this doesn't need explaining and I suppose that's all part of the humour. There are those who will know and get it, and those that won't. After a brief trail of the graphic on Facebook garnered enough likes to make it wasn't just me...
GI-Blue Rogue Trader T-shirts are available in both mens and ladies styles via http://zhu-shop.spreadshirt.co.uk/ in a limited edition of 66 each (3 of the mens have already seem to have gone before the official launch). For those outside Europe it might be more cost effective to order from the US store http://zhu-shop.spreadshirt.com/ - styles vary slightly.
But for those who would like an explanation, one follows, of sorts...
|Rogue Trooper / Dave Gibbons / 1981|
|Judge Dredd / Jan Shepheard 1977|
Both Rogue and Dredd logos are, I believe, based loosely on Data 70 by Bob Newman, published by Letraset as rub-down transfer lettering - a response to the growing popularity of Westminster , designed by Leo Maggs and itself based on fleshing out MICR-13 - a magnetic character set intended to be used by machines to read numerical data back in the late 1960s, when computers didn't have amazing graphical processing capabilities that they do today. It was regularly seen on the early covers of 2000AD as a title font and for various other jobs around the comic, including the "Credit Card" acknowledgement for the Script and Art Droids, as the creators are known, so was clearly known by the designers of the comic. Its use in communicating "this is about computers" or "this is about the techno-future" lasted throughout the 1970s and well into the 1980s, before digital technology caught up with traditional print in the mid 1990s, and 'technology' became largely normalised, and not something that needed typographic expression.
Dredd and Rogue logos are by no means clean mechanical reproductions, in fact their jagged punchy edges as much resemble graffiti from the period as anything else. By 'period' I mean the early 1980s and old school block style , not graffiti of the war torn future of Nu-earth, although of course they are the same thing. The implication of the design is a future society where specifically mechanically-readable text has become the dominant script so it informs the vernacular of criminal vandalism. Exactly. Of course graffiti here when tied with 'rogue' communicates that awesome sense of rebelliousness that epitomises the character.
Enter the Trader
|Original Designed by Chaz Elliot and Jez Goodwin | 1987|
Notably both are from ITC. It was common back in the day for a designer to re-draw a font for a logo, copying from a type catalogue (or enlarging on a photocopier and tracing that), as it was both cheaper and faster than typesetting by film or wrestling with the Letraset.
|Rogue Trader cover.|
The History of a Game to Come
|Q. What were we talking about again? A. Rogue Trader T-Shirt|
UK Eurozone etc. : http://zhu-shop.spreadshirt.co.uk/
US Pacific Rim etc: http://zhu-shop.spreadshirt.com/
If you do decide you want one (oh, go on, go on, go on, say that you will) make sure to read Spreadshirts Fair Return Policy first. Bascially they offer 30 day no quibble refund / return policy. I'm responsible for the creative design, Spreadshirt do all the manufacturing and delivery. NB. Direct-digital they smell funny, like vinegar, wash it a bit and its OK.